Big Deal

Big Deal (2025)

소주전쟁

A takeover on the rocks.

In 1997, when the Asian financial crisis hit Korea, Gukbo, the number one Soju company is on the brink of bankruptcy. In the high-stakes market of M&A, In-beom, a young ambitious associate at global investment firm Solquin, heads back home to take Gukbo as his first target. Hiding his greediness, In-beom approaches Jong-rok, an executive loyal to Gukbo, as an innocent consultant aiming to rehabilitate Gukbo. While In-beom digs deeper into Gukbo, he finds this may lead to an unlikely outcome.

Date of release
2025-05-30
TMDB
6.4 / 10 (9)
Runtime
1h 44m
Genres
Drama

Casting

Interesting facts

Big Deal (Korean: 소주전쟁) is a 2025 South Korean semi-autobiographical drama film loosely based on the real-life sale of Jinro during the 1997 Asian financial crisis. The film follows Pyo Jong-rok, a patriotic financial director at a soju company, and Choi In-beom, a revenue-driven global investment employee, as they clash over the fate of Korea's national liquor brand. It was released theatrically in South Korea on May 30, 2025.

Production

The film's cinematography is led by Kim Seong-an, known for his work on Intimate Strangers (2018) and Pilot (2024). Art director Kim Bo-mi, recognized for her contributions to Default (2018) and Escape (2024), brings a nuanced visual aesthetic to the film, capturing the emotional depth of the characters and the era.

Read on Wikipedia · Text from Wikipedia, CC BY-SA 4.0. Data from Wikidata.

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