The Store (1983)
An in-depth look at the main Neiman-Marcus store and corporate headquarters in Dallas: the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, China and porcelain, and many other goods. Internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.
- Erscheinungsdatum
- 1983-12-14
- TMDB
- 6.4 / 10 (19)
- Laufzeit
- 1 Std. 58 Min.
- Genres
- Dokumentarfilm
- Regie
- Frederick Wiseman
Besetzung
- Art Buchwald — Self
- Lady Bird Johnson — Self
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