Gustaakh Ishq (2025)

Interesting facts

Gustaakh Ishq: Kuch Pehle Jaisa is a 2025 Indian Hindi-language romantic drama film directed by Vibhu Puri and produced by Stage5 Productions. The film stars Naseeruddin Shah, Vijay Varma, Fatima Sana Shaikh, and Sharib Hashmi. The film marks the debut of fashion designer Manish Malhotra as a film producer. The film is set in the 1990s and follows a young poet's efforts to revive his father's printing press, but in doing so falls for his mentor's daughter, forcing him to choose between love and loyalty.

Production

The film marks the debut of fashion designer Manish Malhotra as a film producer. He had launched Stage 5 Production in September 2023 with his brother Dinesh Malhotra with Rachita Bisht as executive producer. Manish Malhotra has also designed the costume for the film along with Shivank Kapoor. The film is the 3rd production of Manish Malhotra as producer.

The film which was earlier titled "Ul-Jalool Ishq" was announced on social media by the producer Manish Malhotra on 24 August 2025. The film has music by Vishal Bharadwaj and lyrics by poet and lyricist Gulzar. In the film Naseeruddin Shah will be orating poetry written by poet Ashok Singh Mizaz. This is the first feature film of Vijay Varma in five years to release on the big screen.

The film was shot in and around the city of Amritsar and Delhi. The film was announced on 2 January 2024 and the shooting commenced from 9 January 2024. The film was at that time titled Ul Jalool Ishq. The film was shot in a start-to-finish schedule that ended on 17 March 2025. Some scenes of the film were also shot in Delhi in April 2024. During the making of the film, Fatima had suffered an episode of epileptic seizure.

The film is complete and is in post-production. Resul Pookutty and Hitesh Sonik are also involved in post production.

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