Fashion

Fashion (2008)

A small-town girl finally realizes her dream of becoming a famous supermodel but soon finds out that there's a price for her glamorous new life.

Date of release
2008-10-29
TMDB
6.4 / 10 (102)
Runtime
2h 47m
Genres
Drama, Romance
Director
Madhur Bhandarkar

Casting

Interesting facts

  • Awards: 1 · Nominations: 0. Including: National Film Award for Best Actress

Fashion is a 2008 Indian Hindi-language drama film co-written and directed by Madhur Bhandarkar. The film stars Priyanka Chopra, Kangana Ranaut and Mugdha Godse in lead roles, with Arjan Bajwa, Samir Soni and Arbaaz Khan in supporting roles. Principal photography took place in Mumbai and Chandigarh. The film's soundtrack was composed by Salim–Sulaiman, with lyrics written by Irfan Siddiqui and Sandeep Nath.

Production

In a 2006 interview with CNN-IBN, Madhur Bhandarkar said that he was preparing to make a film about the fashion industry; he thought the lack of Indian films on this subject prompted him to do so. He said he was fascinated with the industry, the models and their lives outside the ramp walks, saying "I was amazed at the overwhelming attention given to the fashion industry by the media and the public.

Bhandarkar, who is known for studying his subject matter to make his films as realistic as possible, researched the fashion industry for nearly eight months, attending fashion events and shows. He spoke with designers, buyers, choreographers and models.

Casting began in October 2007, when Priyanka Chopra signed to play the lead role in the film. Chopra initially refused the role, feeling she would not be able to do it justice. 6 months later, she agreed to appear in the film because of Bhandarkar's confidence in her. The media reported that Chopra was unhappy with the first draft of the film and wanted script changes before signing the film.

Chopra said she studied method acting to make her character seem real. The actress said that her character is determined and added, "While her father wants her to become an accountant she aspires to become the leading model in the fashion industry". Addressing rumors that the film was an exposé of the fashion industry, she said, "It is nothing like that.

Rita Dhody and Narendra Kumar were chosen to style the film's characters. Dhody said it took nearly two months for UTV and Bhandarkar to persuade her to help design the film; she found the job challenging because she had to make everything as authentic as possible. Chopra had to wear 137 costumes in the film because her character passed through five phases. Initially, she was a "hep" character with brightly coloured, matching attire.

Read on Wikipedia · Text from Wikipedia, CC BY-SA 4.0. Data from Wikidata.

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